Get in front of where the right people are spending their time and scrolling.
Social Media Ads put your business in front of people who match your best customers on Meta, TikTok and LinkedIn.
Everything needed to run social campaigns properly
Platform choice depends on where your customers actually spend time, not on whichever platform happens to be trendiest.
Audience & platform selection
We choose between Meta, TikTok and LinkedIn based on where your specific customer profile actually spends time.
Campaign & ad set structure
Objectives, placements and audiences structured to match what the campaign is actually meant to do, whether that's awareness, leads or sales.
Ad creative direction
Formats and messaging suited to feed and short-form video; production is billed separately as Ad Creative.
Pixel & conversion tracking
Every platform pixel installed and tested so results are attributed correctly, not estimated.
Creative testing
Multiple ad variations run against each other on a schedule, with underperformers cut early.
Plain-language reporting
A report every two weeks on cost per lead and which creative is actually working.
From audience research to your first campaign
Define the audience
We build audience profiles around your actual customers, not broad demographic guesses.
Pick the platform
Meta, TikTok or LinkedIn, sometimes more than one, chosen to match that audience.
Launch & test creative
Multiple ad variations go live together so we learn what resonates fast.
Report biweekly
Winning creative and audiences get more budget every two weeks; the rest gets cut.
Priced the same way as every channel we run
Social Media Ads is billed as part of our management fee, at 10 to 25% of monthly ad spend, lower as spend grows. Ad creative is quoted separately.
Before you start a social campaign
Which platform should I actually be on?
It depends on your customer, not trends. We'll tell you honestly during the discovery call which platform your audience is actually on.
Do you make the ad creative too?
Creative direction is included, but production of graphics or video is billed separately, quoted by volume and scope.
Is social slower than search to show results?
Usually yes at first, since it's introducing people to you rather than catching an existing search. Most accounts find their pace by the second reporting cycle.
Can social feed into retargeting later?
Yes. Anyone who engages without converting becomes an audience for our separate Retargeting service.
Not sure which platform fits your audience?
Tell us who you sell to and we'll tell you honestly where the budget should go.
