Lagos strategists running performance marketing for businesses everywhere
GadgedUp is a full-service lead generation agency. Outreach and paid ads work together to turn ad spend into pipeline, with results reported every two weeks.
GadgedUp started with a simple complaint we kept hearing from Nigerian business owners: agencies were happy to run ads, but no one was accountable for whether the phone actually rang.
So we built the agency around the one number that matters: qualified leads. We refused to hide behind vanity metrics like impressions or "engagement." Every core channel we run, from paid search to retargeting to programmatic and display, is judged against the pipeline it produces.
Based in Lagos, working with clients everywhere. Our office is in Ikeja, but the work travels. Everything we do, from outreach to ads to reporting to calls, works the same for businesses outside Lagos.
No long-term contracts
We work month-to-month, always. We keep clients by earning it every 30 days, not by locking them in.
Full-funnel, not just ads
Outreach, paid media, landing pages and follow-up all run under one strategist.
Numbers, not adjectives
We track and attribute every campaign, so every lead is traced back to its source.
From first call to your first delivered leads
Tell us about your business, or your campaign goals if you're starting fresh, and we'll show you exactly how to get leads. There's no obligation.
Start the conversation
Fill out the form or call, and a strategist gets back to you within 1 business day.
Free discovery call
A 20-minute call to look at your current marketing, or your goals if you're starting fresh, and map out where the opportunity is.
A clear plan, no pressure
You get a plan for which channels fit, whether that's Paid Search, Paid Social, Outbound Outreach, or a mix, with no pressure to sign anything.
Campaigns go live
Landing pages, ad creative and tracking launch together, typically 3–5 days after your kickoff call.
Leads, every 2 weeks
Most clients see their first delivered batch within the first bi-weekly cycle after campaigns go live.
The rules we hold ourselves to
We respond within 1 business day
Usually sooner. Every inquiry gets a real answer, not an autoresponder.
Leads delivered every 2 weeks
Once you're live, results are reported on a fixed bi-weekly cycle, not once a quarter.
Based in Lagos, working with clients everywhere
Our office is in Ikeja, but outreach, ads, reporting and calls all work the same for clients anywhere.
We don't share your details with anyone else
Your information is used only to respond to your request, nothing more.
Meet the talented professionals driving results
A small team of channel specialists, each owning a piece of your funnel from first click to closed lead.
Oluwaseun Adebayo
Runs the paid search and programmatic accounts, with an eye permanently on cost per lead.
Chinyere Okafor
Designs and tests the pages your ads land on, so traffic actually turns into a form fill or a call.
Ibrahim Bello
Manages paid social and the retargeting sequences that bring warm traffic back to convert.
Amina Yusuf
Your main point of contact. She owns the biweekly reporting call and the plan behind it.
Tell us about your business or your goals, and we'll show you where the leads are.
Fill out the form and a strategist will get back to you within 1 business day. No obligation.