Know exactly which channel is producing your leads
Without proper tracking, every reporting conversation is a guess. Tracking & Attribution wires every campaign, ad and keyword back to the leads it produces, so budget decisions are based on data, not instinct.
The tracking layer every other service depends on
This is the foundation that makes every report we send accurate, not a separate add-on running in isolation.
Pixel and tag installation
Tracking pixels and tags installed across your site so every visit and conversion is captured correctly.
UTM and campaign structure
A consistent naming and tagging system so every link can be traced back to its exact source.
Call and form tracking
Phone calls and form submissions attributed to the specific campaign and keyword that generated them.
CRM integration
Lead data synced with your CRM where one exists, so sales and marketing are looking at the same numbers.
Multi-touch attribution
Credit for a conversion split across every channel that touched the customer, not just the last click.
Reporting dashboard
One place to see cost per lead across every channel, updated on our standard two-week cycle.
From audit to a fully tracked account
Audit current setup
We check what is already tracked and identify where data is being lost.
Install and configure
Pixels, tags and call tracking implemented across every active channel.
Verify the data
Test conversions run to confirm every touchpoint is captured before we trust the numbers.
Report biweekly
Attribution reviewed and reported on every two-week cycle, alongside your other campaigns.
Included with every active campaign
Tracking & Attribution is built into the management fee for any channel we run. A standalone audit for an existing account you manage yourself is quoted separately.
Before you trust your current numbers
My platform already shows conversions. Isn't that enough?
Platform-reported numbers often overlap or miss touchpoints entirely. Proper attribution gives you one accurate figure instead of several conflicting ones.
Do I need a CRM for this to work?
No, though it helps. Tracking works without one, and we can integrate a CRM later if you add one.
Can you audit tracking on an account you don't manage?
Yes, we offer a standalone tracking audit even if you're running the campaigns yourself.
How long does setup take?
Most accounts are fully tracked within the first week, ahead of any campaign going live.
Not sure your current numbers are accurate?
We'll run a free audit of your tracking setup and tell you honestly what's missing.